What do you get when you mix Italian heritage, the swinging 60s of London and the soul of New York disco? You get fun, flash, frivolity and freedom. You get Fiorucci. This visionary Italian label was founded in 1967 by Elio Fiorucci, a creative genius who saw the value in combining the artistry of others. Today his stylistic influence is felt the world over and continues to be a lasting trend setter.